In its efforts to keep pace with the value creation needed to meet rising customer expectations, the payments industry is facing more disruptions than ever before. As new business models pose competitive threats, it becomes imperative for every player in this ecosystem to plan for transformation in order to survive and retain their positions in the payments value chain. Powered by the digital revolution enabling a plethora of cashless payment methods, large fintechs and technology giants are moving in to grab a piece of the payments pie.